Our Story
The Zohny Group brings together Canadian experience, institutional investment expertise and the global resources of Morgan Stanley. Based in San Francisco, we serve Canadian and international family offices, ultra-high-net-worth families, entrepreneurs and institutions through a deliberately focused practice.
Our founder, Youssef Zohny, is originally from Vancouver and spent a decade working in Canada before joining Morgan Stanley in the United States in 2017. Canadian and international clients have remained central to his practice throughout. His experience working in both countries brings an understanding of Canadian investment and tax considerations to the evaluation of global investment opportunities.
We build our practice around a limited number of significant relationships. This allows us to understand the responsibilities behind each client’s capital and remain closely involved as priorities evolve. For established family offices, we work alongside internal investment teams and professional advisers, contributing analysis, portfolio expertise and resources that complement their capabilities. For institutions, we connect investment strategy with financial obligations, governance and long-term objectives.
We consider each investment mandate within the client’s wider financial picture. Business ownership, real estate, other investments, liquidity commitments and currency needs all inform our approach. Working with clients’ qualified tax and legal advisers, we help connect investment decisions with family priorities, philanthropy and succession.
Through Morgan Stanley, we draw on global research, investment specialists, institutional consulting resources and opportunities across public and private markets, subject to eligibility and availability. Our role is to evaluate those capabilities, explain the relevant trade-offs and coordinate the resources appropriate to each relationship.
Youssef’s background in physics, mathematics and economics at the University of British Columbia provides an analytical foundation for our work. He began his career as a quantitative analyst before becoming a portfolio manager and later a Director and Partner at Richardson Wealth in Canada. That combination of analytical training and hands-on asset management informs how we question assumptions, evaluate risk and construct portfolios.
As of December 2025, The Zohny Group advised on more than US$24.5 billion in assets. Youssef and the team have received recognition in Barron’s institutional consulting rankings for eight consecutive years, from 2019 through 2026, including The Zohny Group’s inclusion in the 2026 Top 100 Institutional Consulting Teams.